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Case Study: The Entrepreneur Gets The Edge
One of the challenges in implementing virtually any email encryption solution has to do with user behavior. Smartphone users in particular demand speed, ease and convenience—that is why they have smartphones, after all—and have repeatedly proven willing to sacrifice security and privacy in order to retain those benefits. This Case Study describes how a successful entrepreneur has leveraged Rule18® Email Encryption to ensure that his confidential business communications are secure and private. Communications Privacy is Non-Negotiable for Busy Entrepreneur Victor Nappe is a successful Internet, media and e-commerce entrepreneur who travels extensively from his base in South Florida to New York, California, and overseas. As founder and chairman of Stored Value Consulting and Iron Investments LLC, Nappe specializes in providing marketing, consulting and management services to clients in the Internet, payment card and communications industries. An active entrepreneur, Nappe is in 24/7 contact with clients, investors, celebrities, executives and silent partners, planning new ventures or shepherding current projects to launch or sale. His business is conducted almost exclusively by smartphone (with iPhone the tool of choice) and must be completely secure and private to avoid corporate espionage and media leaks. The Early Adopter Gets The Edge With his interest in next–generation technologies, Nappe was one of the first to adopt Rule18 Email Encryption for his smartphone communications. He also uses it when working from his laptop or tablet, since Rule18 is implemented on a user account basis rather than per device. Nappe tested Rule18 Email Encryption for a week and became one of its most enthusiastic proponents. So impressed was he with its simple set-up, ease of use, and messaging speed that he created his own 30-second demo to share with associates. (Click to view his iPhone installation demo.) He developed such a commitment to the product and to generating investor interest in Rule18 Email Encryption that he was offered a position on the SECNAP Advisory Board. Victor Nappe knows technology, and he knows communications. He knows that Rule18 leverages transport level encryption technology, with a proprietary software overlay, to ensure the privacy of e-communications for successful people on the go. And Victor Nappe knows that only Rule18 merges complete effectiveness with superior speed, convenience, and ease of use to deliver an unrivaled email privacy experience. Rule18 empowers every email user and smartphone user to be successful by enabling them to trust in the privacy of their email communications and their ability to conduct business in cyberspace with complete confidence.
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